VLVL2 (1) "More is Less"

[jbor]

on 15/7/03 5:45 AM, Tim Strzechowski at dedalus204 at comcast.net wrote:

>> 4.15 "More is Less"
>> 
>> Doublethink.  War is Peace. Freedom is Slavery. & etc.
>> 

> Yes, and this term (coupled with the _1984_ connotations) anticipates the
> motif of "doubles" and "pairs" that will occur throughout the novel as well.
> 

Isn't it a jokey play on the maxim of the Modernist architect Mies van der
Rohe, "Less is more"?

http://www.abstractconcreteworks.com/essays/lessismore/ls_s_mor.html

It's a "discount store for larger-size women". The shop's name plays on the
idea that they get more dress for less money. The connection to Orwell's
"Doublethink" seems rather tenuous, in the context.

best