GR translation: the great Killer Weed advertising campaign of the thirties

[Dave Monroe]

Reefer Madness (1936)

https://www.youtube.com/watch?v=Azf320JDdqU

http://en.wikipedia.org/wiki/Reefer_Madness

On Sat, Feb 21, 2015 at 9:13 PM, Mike Jing
<gravitys.rainbow.cn at gmail.com> wrote:
> V580.35-581.17   Imagine the fellow’s plight—got so much money he don’t know
> what to do with it all. Don’t go screaming, “Give it to me!” either. He’s
> given it to you, though in roundabout ways you might need a good system of
> search to unsnarl. Oh, has he given it to you. By way of the Bland Institute
> and the Bland Foundation, the man has had his meathooks well into the
> American day-to-day since 1919. Who do you think sat on top of the patent
> for that 100-miles-per-gallon carburetor, eh? sure you’ve heard that
> story—maybe even snickered along with paid anthropologists who called it
> Automotive Age Myth or some shit—well, turns out the item was real, all
> right, and it was Lyle Bland who sprang for those academic hookers doing the
> snickering and the credentialed lying. Or how about the great Killer Weed
> advertising campaign of the thirties, who do you think worked hand-in-glove
> (or, as grosser individuals have put it, penis-in-mouth) with the FBI on
> that one? And remember all those guy-goes-to-the-doctor-can’t-get-a-hardon
> jokes? Planted by Bland, yup—half a dozen basic variations, after having
> done depth studies for the National Research Council that indicated an
> unacceptable 36% of the male work force weren’t paying enough attention to
> their cocks—not enough genital obsession there, and it was undermining the
> efficiency of the organs doing the real work.
>
> What does "Killer Weed" refer to here?  Googling points to PCP, but PCP
> seems to be introduced in the 50's.  And what would be the purpose of the
> advertising campaign anyway?
-
Pynchon-l / http://www.waste.org/mail/?list=pynchon-l