SL on NBC

[Kathleen Fitzpatrick]

Actually, the PBS-style announcements were closest, since it was being
presented "with no commercial interruption."  The most interesting thing,
however (and I say this having missed Speilberg's intro speech in which he
apparently cautioned parents about "strong" content) was that there were
two intermissions of 1 minute 45 seconds each, during which highly
emotional music was played over a blue screen with a countdown clock, the
Ford logo, and the words "This intermission brought to you by the Ford
Motor Company."

So Ford actually provided the breaks during the movie, rather than the
movie itself...?

Kathleen

On Mon, 24 Feb 1997, Paul Murphy wrote:

> Just out of curiosity (since I don't have cable, and don't get American
> network TV) ... I'm wondering how NBC handled the showing of Schindler's
> List. Did they pepper it with ads like any other Sunday Night Movie of the
> Week? Reminds me of Paddy Chayevsky talking about the _Holocaust_
> mini-series, when he said that the parameters of commercial television
> determine the narrative structure of anything broadcast, so that artificial
> suspense has to be created every 10 minutes to keep the viewers from
> switching channels during breaks.
> 
> Or did they just run PBS-style announcements -- "Schindler's List is made
> possible in part by the Ford Motor Company" ?