from a Barnes & Noble press release

[Peter Applebome]

        Borders, to their credit, gives individual stores much more
flexibility in what they buy and what they display.


 Peter Applebome


>
>"Barnes & Noble offers these suggestions to well-prepared shoppers
>searching for the perfect fit for the men in their lives, with titles to
>satisfy any father, husband or son's particular interests. Some of the
>biggest names in fiction have new books that Dad is undoubtedly eager to
>read: Norman Mailer's latest is The Gospel According to the Son (Random
>House); Thomas Pynchon's long-awaited Mason & Dixon (Henry Holt) is in
>stores; and American Pastoral (Houghton Mifflin) by Philip Roth has hit the
>bestseller lists...."
>
>PS - I've gone past several B&N now, and each one had a big M&D placard in
>the front window. B&N seems to be engaged in a more concerted effort than
>any other book chain to promote M&D. Is B&N more into promotions of this
>sort, or do other outfits like Borders just give more autonomy to each
>store? Does anyone know?
>
>
>Peter Petto         |       ppetto at apk.net
>Bay Village, Ohio   |   PGP public key available
>
>