6 is now 4: The Penguin in a Skirt and Moustache

Markekohut markekohut at yahoo.com
Tue Apr 9 20:22:25 CDT 2013


Thanks. Had not seen this...family story is fascinating, at least. 

Here's one simple aspect from this week's industry news not in this story in any way. But
RH ( soon RHPenguin) has signed an exclusive deal with a company to sell their ebooks direct.

Here is some of the significance: of the Big 6 publishers, soon 5, only two now sell direct at all. 
Amazon has threatened for years now in this way: if you,Publisher, sell direct to customers,the price you offer will be the price at which we start discounting..significant because a publisher could sell at a very steep discount and still make money because wholesalers and Amazon take @50% of List price per sale.....

So, one question is: can RHPenguin be big enough to buck Amazon w direct selling at a discount? (So big might RHPenguin be that not even AMZN could afford losing money on every book for any length of time) 

Sent from my iPad

On Apr 9, 2013, at 8:35 PM, bandwraith at aol.com wrote:

> Ah, but it's always more complicated, is it not? Mark? Kai?
>  
> http://www.telegraph.co.uk/culture/books/9740879/Liz-Mohn-the-woman-behind-Penguin-Random-House.html
>  
> http://news.bbc.co.uk/2/hi/business/2308415.stm
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