Yoyodyne Redux

Mark Wright AIA mwaia at yahoo.com
Tue Jun 1 19:46:19 CDT 1999


Howdy!

--- John Verity <jverity at mindspring.com> wrote:
> >a review of "Permission Marketing" by Seth
> >Godin the founder of "Yoyodyne, the leading
> direct-marketing company on the
> >Internet ... [who] sold it to Yahoo."
> 
> i've spoken to this guy, in my work as a journalist,
> and he actually was 
> unaware of Pynchon, etc. he got the name of his
> company from a movie, 
> which i have yet to find for rental, called
> Adventures of Buckaroo Bonzai.
> 
> 
 It's "The Adventures of Buckaroo Banzai Across the Eighth Dimension"
and it is quite pleasant.  I missed the yoyodyne reference when I say
it years ago, but I was distracted at the time.....

Mark
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