Yoyodyne Redux

[John Verity]

>a review of "Permission Marketing" by Seth
>Godin the founder of "Yoyodyne, the leading direct-marketing company on the
>Internet ... [who] sold it to Yahoo."

i've spoken to this guy, in my work as a journalist, and he actually was 
unaware of Pynchon, etc. he got the name of his company from a movie, 
which i have yet to find for rental, called Adventures of Buckaroo Bonzai.



John W. Verity ... 140 Eighth Ave. 5R ... Brooklyn, NY ... 11215
           718.622.5680  ...  jverity at mindspring.com