ARC Prices
Carvill John
johncarvill at hotmail.com
Wed Oct 11 14:00:45 CDT 2006
>They've done a good job of keeping interest high
>so far, here and elsewhere online.
Doug, I'm not being argumentative here (honest!), but I find it odd that you
can say that when there's been no visible marketing campaign whatsoever, no
Website, nowt. Having reviewers' names printed on the front page of review
copies is a nice wheeze, but even if we accept that the
now-you-see-it-now-you-don't-oh-look-it's-back episode with the blurb was
machevellian marketing trickery - and I for one definitely do not accept
that - what exactly have the publishers done to promote the book since?
Rather than having done a good job, I'd say they haven't done much of a job
at all, unless their cunning angle is to promote by seeming not to promote?
Presence of absence and all that? You'd think there'd be some online
activity, surely?
Ah well, can't be long before reviews start appearing in the press. What's
the betting on when/where the first review will appear? Online? Print? Two
weeks before publication day? Three?
Also, anyone wanna speculate on whether we'll see another, perhaps more
substantial, excerpt before the book hits the shops?
Cheers
JC
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